Rehearsal is an integral part of every event. Be it a press conference or just a presentation or a huge international conferences.
Even if you think you have little time for everything -as most of the time we do- and even if you think everything seems perfect on the paper , please don’t miss out the time for rehearsing ! All the details come up during that time. And you have the time to think thoroughly about each step to be followed.
We were pretty lucky today, but would have been a nightmare..